Medialets Welcomes Assaf Alster, VP of Operations
by Elena Perez
01/30/2013
As we head into the new year, Medialets is ramping up to deliver even more effective technology and services to support the mobile and tablet campaigns of our valued customers. Key to that mission is the continued optimization of the processes we’ve defined to support our industry-leading ad serving technology. To that end, we’re pleased to announce that Assaf Alster has joined the team as VP of Operations.
A digital advertising veteran with close to fifteen years’ experience in the space, Assaf has held roles at DBG and DoubleClick, and Google, where he served as Director of Rich Media Services and, most recently, Visible Measures. Now at Medialets, Assaf is overseeing operations for Medialets’ US and international business from the company’s headquarters in NYC.
Assaf’s extremely relevant experience is already proving to be instrumental as we refine our operations to support the rapid growth of mobile and tablet advertising, this year and beyond. We’re thrilled to welcome Assaf Alster to the Medialets team.