Media Relations

Our Values

  1. User experience is paramount.
  2. Users vote with their attention.
  3. Mobile devices like the iPhone are the new social platforms.
  4. We believe in developers.
  5. Flexibility and creativity are the key ingredients to creating the most compelling campaigns.

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@Medialets

Medialets Executive Team

Eric Litman Chairman and CEO

Eric Litman is Chairman and CEO of Medialets, a leading mobile advertising delivery platform based in NYC. Eric began his career with technical and software engineering positions at GEnie, a pre-Internet online service provider, and NeXT Computer. He is a pioneer of the Internet’s commercialization, and as a co-founder of Proxicom, helped to build one of the first, largest, and most successful publicly traded interactive agencies. Eric most recently served as Managing Director of WashingtonVC, an early-stage fund and incubator. Previously, Eric held senior executive roles in high-growth Internet businesses, as founder and CEO of Viaduct Technologies, a global Internet and mobile interactive agency. Previously, he was instrumental in building digitalNATION, a world leading web hosting and services provider, from its launch through its $100m acquisition by Verio Internet/NTT (NYSE: NTT).

David Hill VP Client Services

David Hill is 18 year veteran of the professional services industry, providing strategic advice to Fortune 500 business leaders in the technology, consumer goods, and financial services sectors. His experience includes creating new lines of business and developing commercially focused processes and metrics in sales and in sales management. He also has a deep background in relationship management and market-strategy diagnostics. For the last seven years, David was a Vice President within Goldman Sachs’ Securities Division. Prior to that, he ran inside sales for Trilogy, an enterprise e-commerce firm, and was a Principal within CSC’s Strategic Services consulting practice where he managed the business development function.

Rana Sobhany VP Marketing

Rana Sobhany brings her extensive marketing, communications, and public relations experience to Medialets. As VP of Marketing, she leads the company’s strategic marketing, affiliate and community programs, as well as product marketing. Rana specializes in strategic brand management for media and technology companies and is passionate about building communities, both on and offline, using social media and viral marketing. Rana co-founded Aux Interactive, an interactive marketing agency focused on results-driven social media and new platform technologies.

Alex Cone VP Engineering

Alex Cone has over 20 years’ experience designing and implementing large-scale, mission critical systems for leading Wall Street firms. His background of working both on the business (as a financial analyst) and the systems side (as a developer, architect, team leader, and client of major technology firms) enables him to design software solutions that address a client’s business and technology demands. Previous experience includes senior developer and development management positions at Salomon Brothers, Nomura Securities, Shearson-American Express, Phibro Energy, Morgan Stanley and others, culminating as head of the Architecture and Tools department at Lehman Brothers, a large group which was responsible for investigating and specifying technology solutions for all of Lehman’s internal software development. In the early ’90s, Alex founded Objective Technologies, Inc, a boutique object-oriented financial systems consulting firm in New York. Alex is a recognized expert in WebObjects, Web Services, and enterprise scale financial systems and has lectured at Apple and OpenBase developer conferences.