Archive for the ‘Events’ Category

Get S’more From Your iPhone With Medialets

Saturday, July 12th, 2008

Who doesn’t love a good old fashioned camping trip, even if it *is* in the concrete jungle of NYC?  Hundreds of our fellow iPhone lovers braved heat, humidity, and a few attention-seeking hecklers to get their hands on the coveted device right at 8am.  To celebrate the developers we love so much, we brought our favorite part of camping to the 5th Avenue Apple Store: s’mores!

We passed out over 200 Medialets s’more kits, each containing bamboo-skewered jet puffed marshmallows, rich dark chocolate bars, graham crackers, a tealight candle and matches.  The response was fabulous!  iPhone fans all around were roasting jumbo marshmellows while they waited.  Special thanks to our friends at CNET/CBS Justin Yu and Wilson Tang for making the day so memorable and making us laugh.  
Also, to Chrissie Brodigan, Tony Bacigalupo, Brett Petersel, Michael Gruen, David Riordan and DeeDee Stanbury, we cannot thank you enough for your support in making this event possible.  Thank you so much!

Photos courtesy of Tony Bacigalupo’s Flickr. 

Medialets and Apple Store

S\'mores!

Eric being interviewed on CNET

Eric interviewed on CNET

Medialets and iPhone

Eric’s business card

Eric\'s business card

Greg Gregarious Narain from Blue Whale Labs and Adam Hirsch from Mashable 

Greg and Adam