Android Market, Unleashed

October 31st, 2008 by David Hill

Here we are a little over a week since the launch of the first Android-powered phone, the G1. As of Monday, Android Market has been open to developers to distribute their applications as they wish. We’ve made some more observations on how the Android Market is evolving, and we’re eager to share them with you. 

Highlights

(1) 167 Apps have been downloaded between between 667,000 and 2.9 Million times.

(2) Downloads are being driven by 41 apps, which account for between 73% and 83% of all possible downloads.

(3) Two applications, Pac-Man by Namco and The Weather channel generated the most downloads (50,000 – 250,000).

(4) Although download ranges can be very large, growth on the low-end was still nearly 80% during the first week.

(5) 5 Categories account for 61% of all apps.

(6) The number of apps has nearly tripled since launch, led by the Games, Tools and Productivity categories.

Applications By Category

Android Market applications totaled 167 as of 10/29.  The top 5 Categories with the most apps accounted for 61% of all titles: Tools, Games, Lifestyle, Multimedia, and Productivity.


Title growth has nearly tripled since launch, as the chart below shows.  Three categories – Tools, Games and Productivity led the growth, representing just over 50% of the 105 apps added since last week.

Downloads

Android Market provides download data in ranges or “bins.”  While it’s better than having no information at all (e.g. Apple’s App Store) it gets a bit unwieldy within the top 2 bins, 10,000 – 50,000, and 50,000 – 250,000, where the top end is 5x larger than the bottom end, and the variance can be up to 200,000.  In the chart above, we’ve looked at the trend of total downloads from both ends of the ranges given, and growth seems pretty healthy on both ends.  Apps downloaded from the end of the Market’s first day until 10/29 grew at a rate anywhere between 80% on the low end to potentially 97% on the upside.

The table below gives detail on the distribution of downloads, which are driven by 41 apps in the two highest bins. Taking the low/high ranges into consideration, these 41 apps comprise anywhere between 73% and 83% of all possible downloads

Within these 41 apps, two of them, Pac-Man by Namco and The Weather Channel generated the highest number of downloads (50,000 – 250,000).  The remaining 39 are in the 10,000 – 50,000 range – we displayed the “Top 5″ in the table below, which were determined by  the most recent average of user ratings.  

We’ll keep you posted as data continues to roll in.  In the meantime, we’d love to hear your comments and ideas as our ecosystem continues to evolve.  Reach out to us at connect at medialets dot com and add us on Twitter at @medialets.

 

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23 Responses to “Android Market, Unleashed”

  1. Stats: Android Market is No App Store Killer, But Not a Dud Either Says:

    [...] 250,000 times so far. In all, by looking at these buckets, Medialets surmises that there have been between 667,000 and 2,900,000 applications downloaded from Android Market. Since Android Market started allowing anyone to submit [...]

  2. Android Marketplace: Number of apps nearly triple in four days » VentureBeat Says:

    [...] When the Android Marketplace (the place to download applications for the Google Android platform) launched last week, things looked a bit sparse with only 62 applications available. That was especially true when you compared it to Apple’s App Store, which launched with over 600 apps early in the summer. But not even a week into its existence, things are filling out better, according to data from the mobile analytics and advertising company Medialets. [...]

  3. 167 Apps Accounting for Upwards of 3 Million Downloads so Far | AndroidGuys Says:

    [...] For more on this subject, be sure to check out Medialet’s article “Android Market Unleashed.” [...]

  4. Boris Says:

    What about your products? You announced Android stuff over almost a month and a half ago but I haven’t seen anything yet?

  5. 167 Apps Accounting for Upwards of 3 Million Downloads so Far | The Androider Says:

    [...] For more on this subject, be sure to check out Medialet’s article “Android Market Unleashed.” [...]

  6. Stats: Android Market is No App Store Killer, But Not a Dud Either  »TechAddress Says:

    [...] 250,000 times so far. In all, by looking at these buckets, Medialets surmises that there have been between 667,000 and 2,900,000 applications downloaded from Android Market. Since Android Market started allowing anyone to submit [...]

  7. Stats: Android Market is No App Store Killer, But Not a Dud Either - VetLAP Says:

    [...] 250,000 times so far. In all, by looking at these buckets, Medialets surmises that there have been between 667,000 and 2,900,000 applications downloaded from Android Market. Since Android Market started allowing anyone to submit [...]

  8. Můj Android » Android Market - statistiky Says:

    [...] webu medialets byl zveřejněn moc zajímavý souhrn prvních statistk z Android Marketu, tady je pár nejzajímavějších [...]

  9. Android Market - Wochenend-Statistiken - Statistiken, Medialets, Android, Markets, Anwendungen, Google, Start, Weather - LazyBrain.de Says:

    [...] Android Market geheim halten bzw. nicht veröffentlicht, hat das mobile Advertiser-Netzwerk Medialets einige Statistiken zum Wochenende freigegeben. Medialets haben selbständig einige Daten [...]

  10. Mobile Android News » Android Market - First Weekend Download Analysis Says:

    [...] More approximate analysis and fancy graphs can be found on the Medialets blog. [...]

  11. Mobile Android News » Android Market - First Weekend Download Analysis Says:

    [...] More approximate analysis and fancy graphs can be found on the Medialets blog. [...]

  12. Mobile Android News » Android Market - First Weekend Download Analysis Says:

    [...] More approximate analysis and fancy graphs can be found on the Medialets blog. [...]

  13. Windows Mobile PDA, PocketPC und Smartphone Blog» Blogarchiv » Android Market - Statistik Says:

    [...] Von seiten des Android Konzortiums gibt des dazu keine Auskünfte. Jedoch wurden wir im Blog von Medialets fündig. Das Unternehmen ist ein Mobiles Advertiser Netzwerk, jedoch konnte ich nicht herraus [...]

  14. Обнародована статистика роста и развития Android Market -- Linux-телефоны по-русски Says:

    [...] Medialets.com опубликовал результаты своих статистических исследований по [...]

  15. Android Marketplace v.s. Apple App Store « A Singapore Entrepreneur’s Insights… Says:

    [...] in the summer. But less than a week into the Marketplace’s existence, things are filling out, according to data from mobile analytics and advertising company Medialets.By October 29, the number of apps in the Android Marketplace had risen to 167, nearly three times [...]

  16. Анализ первой недели работы Android Market | Android OS Says:

    [...] Перевод оригинальной статьи с MediaLets. [...]

  17. More Android Market Stats and Numbers | Android Central Says:

    [...] [Medialets] [...]

  18. Stats: Android Market is No App Store Killer, But Not a Dud Either « Gerrit Mueller’s Weblog Says:

    [...] 250,000 times so far. In all, by looking at these buckets, Medialets surmises that there have been between 667,000 and 2,900,000 applications downloaded from Android Market. Since Android Market started allowing anyone to submit [...]

  19. iAndroid - הפורטל הישראלי לפלטפורמת אנדרויד של גוגל » Android Market - מבט ראשון על שוק האפליקציות Says:

    [...] ימים עברו מאז פתיחתו של Android Market, ואתר Medialets מפרסם סטטיסטיקות ראשוניות לגבי השימוש בו. Android Market הינו [...]

  20. Android Market. Download Statistik | Android Telefonie Says:

    [...] Quelle: Medialets [...]

  21. Android Market Shows Steady Growth | android blog Says:

    [...] It’s been a week since the Android Market – the primary location for downloading applications for the Google G1 Android mobile handset – opened its doors for business. And while the noise surrounding the opening of a marketplace for Android applications hasn’t met with the same cacophonous reverberations of the handset it hopes to unseat, adoption of Android applications is showing steady growth, according to a recent report released by Medialets. [...]

  22. 167 Applications Android et 3 Millions de téléchargements sur Android MarketPlace : Gphone Android News Says:

    [...]  Source : MediaLet  [...]

  23. Android vs. iPhone « Hanapin Marketing Says:

    [...] on the Android Market are difficult to come by. Medialets released some stats last fall when the Android Market first launched. A comparison with the App Store noted that the two [...]

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